{"product_id":"joico-blonde-life-brightening-shampoo-1l","title":"Joico Blonde Life Brightening Shampoo 1L","description":"\u003cp data-start=\"123\" data-end=\"631\"\u003eThere is nothing wrong with having a blonde moment. Especially if that moment is spent gently cleansing your highlighted hair with our extraordinary sulphate-free Brightening Shampoo — a satisfying experience that lifts away dirt and oil, restores the hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulphate-free shampoos simply cannot muster. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands. How is that for fun?\u003c\/p\u003e\n\u003cp data-start=\"633\" data-end=\"743\"\u003ePerfect choice for:\u003cbr data-start=\"652\" data-end=\"655\"\u003eAny bleached, double-processed, or high-lifted blonde hair. The kind you get on purpose.\u003c\/p\u003e\n\u003cp data-start=\"745\" data-end=\"927\"\u003eHere is how:\u003cbr data-start=\"757\" data-end=\"760\"\u003eSaturate hair thoroughly with warm water, then work in a good dollop of Blonde Life Brightening Shampoo, gently massaging into a lather. Rinse and repeat if necessary.\u003c\/p\u003e\n\u003cp data-start=\"929\" data-end=\"1246\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe inside secret:\u003cbr data-start=\"947\" data-end=\"950\"\u003eAnionic surfactant molecules interact with dirt and oil particles, trapping them in a bubble-like cocoon that is swiftly rinsed away. An exotic blend of Polynesian and Tahitian Tamanu and Monoi oils hydrates, fights frizz, and boosts shine, resulting in exquisitely gleaming, on-tone blonde hair.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":54543316091171,"sku":null,"price":65.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0857\/6063\/9267\/files\/1179355-joico-blonde-life-brightening-shampoo-1000ml_600x_400x_4274327f-72f8-49ad-97d2-864becbb6cbb.webp?v=1765350756","url":"https:\/\/hairandbeautyhub.com.au\/products\/joico-blonde-life-brightening-shampoo-1l","provider":"Hair and Beauty Hub ","version":"1.0","type":"link"}